OFFICE HOURS - 7TH NOV 2024

Objective

The objective of the meeting was to discuss personal health and well-being, work-related tasks and goals, market research and data analysis, navigating sensitive topics, content planning and marketing strategies, and sales and business growth.

Summary

During the meeting, the participants discussed various topics. They talked about personal health and well-being, with Lacey feeling under the weather and Liza sharing her fitness and meditation routine. Kaisha emphasized the importance of self-care and setting boundaries, while Asha focused on sticking to her routine and making deeper connections. Work-related tasks and goals were also discussed, including pricing and clarity around pricing tiers, auditing and pricing for events, additional fees and objectives for events, and content creation and partnerships. Market research and data analysis were highlighted, with discussions on collecting data, analyzing retention rates, and the benefits of market research for venues and event planning. The participants also navigated sensitive topics, addressing the challenges of addressing current events on social media and the importance of leading with empowerment and supporting women. Content planning and marketing strategies were explored, with a focus on relatable content, community-focused messaging, and refining marketing strategies. Lastly, sales and business growth were discussed, including strategies for approaching brands, cold calling and email scripts, and overcoming nerves during sales calls.

Action Items

1. Lacey to clarify pricing tiers and communicate them to the team.
2. Liza to complete the audit and pricing for events.
3. Kaisha to finalize additional fees and objectives for events.
4. Asha to focus on content creation and partnerships.
5. Liza to collect data on attendees and analyze retention rates.
6. Lacey to provide guidance on data collection and automation.
7. Liza to research market research benefits for venues and event planning.
8. Asha to analyze conversion rates and conduct market research for her business.
9. Lacey and Liza to develop strategies for addressing current events on social media.
10. Asha to focus on community support and empowerment during divisive times.
11. Lacey and Liza to prioritize relatable content and addressing pain points.
12. Asha to shift towards community-focused messaging and content planning.
13. Lacey to provide guidance on approaching brands and refining marketing strategies.
14. Asha to seek advice on approaching brands and setting up partnerships.
15. Lacey and Asha to discuss strategies for approaching brands and setting up sales calls.
16. Lacey to provide guidance on cold calling and email scripts.
17. Asha to work on overcoming nerves during sales calls.

Closing Remarks

The meeting concluded with a focus on setting goals for future events and growth. The participants discussed the importance of scheduling accountability calls for the team and ensuring that tasks are completed. They expressed their commitment to building real connections and a strong community. Plans for future meetings were not mentioned.